Take Your Time.
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The four 15-second public service announcements (one shown) emphasize that modular food packaging is indicative of its quality. The premise of the PSAs are: “if you can’t recognize it, then what is it?” The shape of fresh food can become the symbol of what to look for at the grocery store or the farmer’s market. . . . Four 15-second videos. Filmed with a Sony Mini-DV camera and edited in Adobe After Effects. February 2003 . . . |